A half century ago, physicist and philosopher Thomas Kuhn first coined the phrase “paradigm shift” to describe a fundamental change in assumptions. The term has since been over-applied to everything  from economics to politics – even becoming the title of an episode of Star Trek! Yet while so often misused,  I believe the term paradigm shift perfectly describes what is happening in underwriting today.

Wearables introduce a multitude of ways to monitor health. The quality and quantity of information supplied by wearables will transform how we manage our lives. There is a huge opportunity for life insurance companies to change the way we interact with our customers and to improve how we manage risk.

Life underwriting has a long history. It also has a history of successfully reinventing itself.